Hello there! I am a Graphic Designer, mother of two, and in desperate need of sun and sea! Born and raised in Cyprus. Studied in Manchester UK. Lived in Greece, Romania, Greece again, and currently living in Luxembourg.

After completing my studies in Graphic Design & Art Direction in the UK, I worked at The Chase Creative Consultants as an intern - junior designer. There, I helped out the design team of Creative Director Lionel Hatch, whom I also followed to client meetings, printing offices, and photo shoots gaining invaluable experience and an excellent understanding of the design process. The Chase hired me in 1997 after finishing my BA degree until unfortunately my Visa expired and I had to move out of the UK... or perhaps fortunately? Who knows!

I then moved to Athens, Greece, where I worked as an Art Director at McCann Erickson. Projects I undertook involved Above-and-Below-The-Line Advertising, Packaging, Press Kit design, Logo design, and Corporate Identity design. Some of the major clients I worked for were: Cosmote, Algida, Nestle, Martini, Goody’s, and Flocafe.

From there I moved to Fortune Advertising S.A., as a Senior Art Director. There, I took on board an even broader spectrum of design and advertising projects with both local as well as international clients. Some brand names include Delta Dairies, Citroen, Dodoni, Metaxa, Drambuie, Siemens, L’Officiel, OPAP, BIC, and Athens 2004.

Now, as a freelance designer, I focus on my passion: Logos, branding, and corporate identity. I have also been involved in packaging design projects, editorial, print advertising, designing for web and social media, as well as offering design consulting services. I have undertaken a wide range of projects for companies based in Luxembourg, Dubai UAE, Greece, the UK, Cyprus, Spain, and France, in areas ranging from finance and pharmaceuticals to designing for local artisans and independent artists.

I love design with a clear story, with a creative concept. A reason to exist beyond pure aesthetics. I am an October-born enthusiast who likes balance as well as contrast in almost anything and everything.

Outside of work, I cherish spending time with my friends and family, I enjoy playing tennis, I love photography and anything related to architecture and interiors. I’m fluent in Greek and English, struggling with French (let alone Luxembourgish), and adore Spanish! My happy place is Monemvasia in the Peloponnese... though honestly, ANY place within Greek borders will do!

If you would like to collaborate with me, from wherever you are, please drop me an email at louiza.loucaides@gmail.com Oh! And please don’t forget... my name is spelt with a “z” not an “s”. Thanks!